Pricing Pages Best Practices

All-In-One Price Comparison

If your product offers enough features, chances are that it alone can replace multiple other products.


Leverage this advantage by comparing your pricing with how much a user would have to spend to combine several alternative products.


Showing how expensive it would be to access the same features helps to highlight the affordability of your product.

FEATURED EXAMPLES:
FLG Pricing Page

Other Best Practices

404 Page
Turn 404 into landing pages

Use your 404 pages to hook visitors and capture leads

Landing Page
Exit Intent Popup

Add an exit-intent popup on your landing pages to increase conversion

Comparison Page
Import data from competitors

Explain how to import data from your competitors' product to yours