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Added on
April 29, 2024

Wise Referral Structure

A Referral Page That Doesn't Try Too Hard

First thing you notice is that bold, almost graffiti-style headline. "INVITE AND GET โ‚ฌ90" hits hard in heavy condensed type that feels unexpected for a fintech product. It contrasts well against the otherwise clean, minimal layout. The illustrated envelope with the Wise branding adds a playful, tactile quality that softens the corporate feel.

Clear Value Split

The two-card layout for "They get" and "You get" is dead simple. Green checkmarks and red X icons make the conditions scannable in seconds. No fluff. The left sidebar navigation is restrained, just five items with small icons. Everything pushes your attention toward the referral link and that green Share button.

Smart Use of Empty State

The "No referrals yet" section does real work. Instead of just showing a blank space, there's a fun megaphone illustration with floating coins. The copy feels human and encouraging without being pushy. The whole page runs on a neutral palette with green as the single accent color, keeping things focused and readable throughout.
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