Pivot Ebook Page

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A Gated Ebook in Article Form

Pivot's "Your Guide To Finance-First Procurement" ebook page uses the blog template instead of a classic landing page. A Guides chip, the title and a dark cover with a white mock book (with the brand gradient on its spine) set expectations immediately.

What's Inside, Then the Form

The body explains the promise (the 10 hidden signs your team is already doing procurement) and lists the chapters with arrows: why everyone talks about procurement, the procurement maturity model, why CFOs ignore procurement, a tested process checklist, and how to make procurement simple and scalable.

A Single-Field Gate

The download form is a sticky black card on the right asking only for a business email, with an outlined Submit button. Keeping the gate to one field lowers friction while still capturing a lead. Related articles, the newsletter and a demo call to action round off the page.

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